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Competition Demystified: A Radically Simplified Approach to Business Strategy professor Bruce Greenwald offers a bold new theory of competition – a theory. Greenwald, Bruce C. N.. Competition demystified: a radically simplified approach to business strategy / Bruce Greenwald and Judd. Kahn. p. cm. Includes index. In Competition Demystified, Bruce Greenwald and Judd Kahn define strategy as outward facing decisions addressing two primary issues: the.

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Examples help to demyetified home the point, but another that belongs on every investor’s bookshelf. He also is very colorful with his language just like in classand has some very memorable business insights like, “In the long run, everything is a toaster.

Competition Demystified by Bruce C. Greenwald, Judd Kahn | : Books

To ask other readers questions about Competition Demystifiedplease sign up. Apr 16, Mike Landau rated it really liked it.

This book came highly recommended but doubt if there are any surprising insights to anyone familiar with business. Overall, I find the idea proposed by Mr. The book centers around a fairly powerful premise gteenwald that the only strategic “force” of Porter’s famous 5 forces that matters is barriers to entry. He covers a wide range of examples, from retail to telecommunications to auction houses.

Porter identified a complex five-force model for studying competition in any market. Lessons for Corporate America, Fourth Edition. Not Enabled Word Wise: In fact, many of them are solutions to Harvard Business School cases. Are there barriers to entry that allow you to do semystified that other firms cannot? Greenwald has compdtition a framework from Michael Porter’s famous theories, but put into an updated and more simplified form. Perhaps the difference is in the author’s definition of time horizon.


I was not disappointed! There are no discussion topics on this book yet. He backs up his arguments competitlon a number of case studies. Cutting prices, matching prices and using domination of one market to create a monopoly in another are all discussed; legality is mentioned only briefly and indirectly. Nov 21, David Skinner rated it it was amazing. Amazon Giveaway allows you to run promotional giveaways in order to create buzz, reward your audience, and attract new followers and customers.

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For example, a Cola company in US will unlikely immediately benefit from economies of scale if it acquires a similar company in Germany. Economies of scale experienced by incumbents is a major barrier to entry for new entrants. It was even better the second time I read it. Amazon Rapids Fun stories for kids on the go.

English Choose a language for shopping. I have learnt a lot from this book. Rgeenwald five forces isn’t wrong, it’s just excessive and distracting. Read more Read less. Overall, I really enjoyed this book – a great read for anyone interested in business strategy. Despite the title, the book seems aimed more at investors than managers.


With numerous case studies ranging from the PC industry to the creation of CDs to Rupert Murdoch’s decision to Create the Fox Television Network, the book presents thorough leasons in business alchemy in a highly readable fashion. Competition dmystified is legit one of the best books in the entire category of business.

Through the use of thesis and hypothesis with real world examples. One thing that struck me from the beginning is that the book is written in a very straightforward way – no mumbo jumbo, no buzzwords, no pretentiousness.

Does the firm have a competitive advantage? He cuts away the baloney, ignores the auxiliary, and solidifies the foundation of competitive analysis. The first half of the book introduces greenwld idea via case studies indicating the sources of barriers to entry and thus competitive advantage and th I picked up this book because I’m currently taking Greenwald’s class at Columbia Business School. Greenwald proposes to focus only on one factor: Lots of useful ideas that one can take and learn from the book.